Branding is an integral part of any marketing campaign for any company. Branding covers posters, banners, business cards, flyers, etc. But quite a few of them miss out on distributing calendars. For any organization, small or big, calendars are a must. Calendars and diaries in the new year are the very first thing that you distribute amongst your existing clients. Calendars show off your products and services in a unique fashion. You could even target your products as per the month. As these calendars are important for everyone, they always have eye on your company. This could easily lead to a potential client for you.