Characters of the fairy tales have etched a special place in our heart. We can relate to the fairy tales characters easily. This factor is often utilized by the professional artists to give shape to creative print ads and thereby sharing a beautiful and inspiring story with them. These have proven to be a very effective means for reaching out to the targeted customers. Well known brands from various business sectors have creatively used this particular theme and come up with awesome results. Starting from publishers, cosmetic brands to food chains, baby products and other brands have used this typical theme for reaching out to the prospective clients.