Google AdSense is a great tool for bloggers and site owners that can help you earn amazing amount of money provided you know how to capitalize it. This wonderful Google tool yields money when your readers, visitors and customers click on the ads, present on your web platform. The more the click through rate (CTR), the more money you will make. Now, it is up to you how much clicks you receive. To increase the same, you need to have a large audience base and receive more visitors as well.