Choosing the right SEO metrics for a specific website pretty much depends on the type of virtual platform (ecommerce or informative) a person intends to develop. Knowing exactly the SEO metrics that you need for a specific type of website is a very important issue especially because many website owners focus on a completely wrong set of metrics for their platforms. In order to make sure that you adopt the right SEO strategy for your website, you should always follow the latest SEO metric concepts, such as social shopping and LSI. The reason for this is that such strategies can help you to change your business in accordance with cutting-edge technological prospects that relate to specific market demands. In order to understand everything better, the current article presents the most important SEO metrics that one must take into account prior to buying a website.
Top SEO Metrics That You Should Pay Attention To
The most important thing that you should bear in mind while searching for a website for a particular activity that you wish to develop is that it should help you to promote your prospects as soon as you launch it. For this thing to happen, the website must come along with the right SEO metrics, such as:
- Keyword Visibility: This is an important SEO metric that one should definitely consider prior choosing a specific website. Although the owner of a website can easily add different keywords and key-phrases while creating the content, he or she must also take into account the domain name. As you might already know, the most successful websites are those that include specific keywords into their domain names. Additionally, there are a few aspects that you must pay attention to. These include getting a monthly report on keyword and key-phrase movement, which shows the progress of the chosen key-elements and running comparisons between the targeted key-phrases/keywords that you wish to use and the key-phrases/keywords of your competitors. By simply running such comparisons, you can understand your competition. Additionally, the monthly keyword/key-phrases reports allow you to replace unproductive key-elements with ones that guarantee better outcomes.
- Non-Brand Metrics: It is important to know that a website, which attracts both, brand and non-brand traffic, is more valuable than one that only gets brand traffic. In order to benefit from such a strategy, you should get specific SEO metrics, such as non-brand key-phrases and keywords, particular elements for non-brand, organic, and search traffic, landing pages, and link building.
- Index to Crawling: This metric is important especially because it refers to the number of indexed pages in comparison to unique pages that are usually crawled by robots. A high value of this ratio implicitly provides a great online ranking.
- Yield of Different Search Engines: Opting for specific reports with regard to the yield of various search engines can help you to find out the amount of traffic that is generated by every single search engine.
Getting a website that provides all these SEO metrics is essential especially because this is the only way to make sure that it can literally help you to achieve the best results in a short period. Obviously, operating based on specific SEO metrics relates to an iterative procedure that can literally assist you to get high traffic volumes and respectively, more sales than expected. Additionally, these metrics can help you to increase your site rankings dramatically. This thing indirectly suggests the fact that the importance of SEO metrics for a website cannot be denied.
Auction Sites and SEO Metrics: What Should You Know about Them?
The services that organize various website auction activities give people the chance to sell, buy, or lease specific new, aged, or deleted websites. By simply visiting such services, you can get particular websites, which comply with various criteria that refers to domain names, SEO metrics, activity niches, and so on. Opting for checking the offers of these sites is a great idea especially for a person, who does not know too many things about building such structures. This is because by simply browsing various offers, an individual can easily get exactly what he or she is looking for without wasting time and money looking for professional website builders or developing a website by him or her self. At the bottom line, if you intend to get a new website for starting up a business or developing an informative platform, the best thing that you can do is to opt for the services of various auction sites, which can help you to get the virtual platform and SEO metrics that you really need.
About the author:
This guest post is from Endre Rex-Kiss, an online marketing, social media and web development enthusiast. He currently represents Sitepoint, a US based online media company. Follow his occasional guest blogging activities and rants on Twitter (erexkiss).