This post is the source for the most definitive/recent/tested method (in the scope of this blog) of gzipping your CSS when either Apache compression module is not available for use. Note: This post was originally published on June 13th, 2004. It is
The UK's Civil Defence Supply is something like James Bond's Q-branch, as it "manufactures and patents unusual devices and gadgets" for police officers and soldiers. But whereas Q cooked up exploding cigarettes, umbrellas that stabbed the user to de
In the late 1990's I had the opportunity to chair the first conference focused on internal brand building. Almost a decade later this concept remains in its infancy for much of the business world. I'm reminded of this when I hear something similar t
Ever heard of a brand that rejects customers? Probably not. Brands are uniformly desperate to attract them. So why would a brand take the opposite approach?
Some years ago, I developed the concept for the Pepsi Web site's relaunch. I was
I recently presented to a local chapter of the National Restaurant Association at their annual meeting. I spoke about “The 10 Things Every Restaurateur Should Know About Building and Marketing Strong Brands.� Here are the ten things:
You know those gossipy websites that show photos of celebrities without their makeup and fancy hairstyles? At Sparkplug we have a similar dirty secret -- underneath the sexy exterior and suave feel of our websites lies a series of ugly, puffy, just-
Turns out brands are just like the rest of us, merely mortal. They can’t live forever. This is good news and bad news for companies. Good news because it creates opportunities to launch new brands but bad news because it means having to say goodbye
Diesel is online with the Fall Winter Denim collection and it's all about dating. Ok, ok, I'm biased, but I like it a lot... I loved the campaign concept since the very first moment I heard about it, and now that I see how it has been implemented by
Relearn to drive is an amusing series of flashback videos launched by BMW to promote its Performance Driving School. Created by Juxt Interactive, based on a concept by GSD&M, the site features nine characters who provide you with advices on how to i
Shelly, a marketer in Cleveland shared this situation:
"I am currently in the process of helping my company develop and implement the concept of Branding. Please know that this company is a quickly growing B2B organization that has prev
In the year 2000, I put the word "differentiation" in play, just as 20 years earlier I'd put the word "positioning" into the business language. It was the subject of a book I wrote entitled Differentiate or Die.
Well after a short 2 weeks, I decided that the original Design Float design just didn't do the concept or design community justice, so I have launched an all new, refreshed design. I hope that everyone finds this design much more representative of
Method Studios has updated with two recently completed spots for Miller Light and Toyota. Personally, I didn’t find the Miller spot’s concept to be too exciting, but Method delivered a superb interpretationâ€â€one of the reasons they will a
One of the hallmark attributes of web standards-based design is the concept that proper use of semantic (X)HTML and CSS completely abstracts the presentation of a site from its content. One key real-world benefit of this separation is that come...
This Mp3 player also can play CD but wouldn’t it be cool if you had an MP3/CD player that will fit in your pocket. This cool concept shows a way that you could have the best of both worlds.
"Web minimalism has come back as a trend in the summer of 2007. Rainfall Daffinson adores the concept of minimalism, zen culture and the essence of things.
One of the new trends among web designers has to be grid systems. Here is my way of doing things, i.e. how I would explain grid design to someone who’s never heard about it.
In the last couple of years, the branding and naming industry has developed a great range of new strategies, new trends and new ideas around the concept of “The New Identity�. One of these interestin