Years of total quality management (TQM) and customer service improvements have significantly improved the perceived (and actual) quality and value of products and services in many categories. You might think that this would increase customer brand l
Avoid innovation traps. Change leaders will be tempted by three innovation traps. They're so attractive that leaders can expect to fall into one of them--or into all three--again and again.
I’m kicking off Day Four of UX Week with a talk on New Sources of Inspiration for Interaction Designers. When it comes time to design a product or feature, designers look to other similar products for inspiration. Or maybe, if they are sophist
Why do good research efforts fail? Why do good insights fail to make it into the actual design of products and services? Why do the things we learned about users generally disappear at the end of a project? One reason is that, in many organizatio
Every time you provide a service, or sell a product you need to send an invoice indicating the products, quantities and agreed prices ... Probably everybody knows that, however we need to create invoices all the time. Advertisement:
Companies, products, universities, museums, municipalities and individuals brand themselves. Why not nations? After all, they have more at stake then almost any other entity – tourism, exports, foreign direct investment, industry formati
I have been neglecting my weblog for a while. It's not that I haven't had any ideas or events to write about. On the contrary, life has been extremely busy lately. On April 27th I got married – which took a lot of preparation but was definitely wort
In the late 1990's I had the opportunity to chair the first conference focused on internal brand building. Almost a decade later this concept remains in its infancy for much of the business world. I'm reminded of this when I hear something similar t
It seems there is an endless supply of things that come in threes. The number holds some magic that just plain works. On the web we often find manifestations of threes on home pages. Three steps to do something, three key selling points, three main
It feels a bit like stating the obvious; but flash has become an integral part of almost all major web sites. An overstatement perhaps, but all the same the home pages of many commercial organizations contain flash movies to help sell their products
Having reviewed Microsoft Expression Web back in June 2006, giving it rating of 3 out of 5, I was glad of the opportunity to have a look over the final release version of the product, to see how well it supports designers in creating sites using CSS
Back in December we asked, "Are you a part of a brand building organization?", and provided a checklist to help you assess your organization’s readiness to build brands. Today we're taking our checklist a step further, hoping you and your
Listening, unfortunately, is a trait which many businesses lack, often times, leaving users or customers feeling upset or alienated because their needs aren't being met or their concerns aren't being addressed. This is why when your users (i.e. your
Cicatriz Clothing comes as a breath of Flash air (I crack myself up) from Berlin. At this webshop you can buy t-shirts and more, all carefully and tastefully designed. Th
When a customer complains about your product, service, guarantee, or Web site, it's not always because the quality was lousy. It may have been because you didn't manage that customer's expectations.
I’d like to direct your attention to the newly launched Eco Seek: a user-populated search engine “for all things green.� While it doesn’t go as far as Greendeavor in terms of depth and user involvement, with a points system to incentivize green shop
Situation placement creates a brand image in the consumer's mind around an initial product, and then builds follow-up products around the constructed notion. The technique makes brands the raison d'etre of those follow-up products. Your product beco
Muuto, a new Danish design company, strives to add fresh perspectives to Scandinavian design and thereby put the region back in the lead on the international design scene.
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Cicatriz Clothing comes as a breath of Flash air (I crack myself up) from Berlin. At this webshop you can buy t-shirts and more, all carefully and tastefully designed. Th
