8 Reasons Why You Should Hire a Web Designer for Your Small Business Website

A website is usually the first impression that people get of a company, which means if they don’t like their time at the site, they will most likely never buy from your company. So to help give them a great impression of your company, you should have a beautiful and effective website that will convince them you are a trustworthy company and you can meet their needs. To do this, you should be hiring a professional. Take a look at these 8 reasons why to hire one if you are still debating on it.

Hiring Web Designer for Small Business
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Best Resources for Learning Graphic Design

Graphic design is very useful thing to know and it can open up new horizons and maybe a new career path. You might want to start learning it as a hobby or maybe your desired job’s description requires it.

If you’ve decided that graphic design is something you want to study but have yet to go searching for a book at the library, take a look at these online resources to help you this amazing journey you are about to undertake.

1. Youtube.com

Resources for learning graphic design

I’m sure you’ve visited this website more than once and that you are quite familiar with it. But did you know that it’s also a great source for tutorials for all fields?

If there is a particular task in your course material you have having problem with, Youtube is a perfect place to go for help. It offers tutorials showing anything and everything: from the small things like adding an extra layer to your image file or installing the software needed, to more complex challenges…there are few things you can’t find a video tutorial for on this site.

When visiting Youtube, viewer discretion is advised. Try to watch the educational videos and stay away from *that* part of Youtube. If you’re easily distracted, you might end up watching videos of cats for minutes, even hours on end.

2. Lynda.com

Resources for learning graphic design

This website is a well-known online video tutorial & training platform. Some of their work is also present on the previously mentioned site (Youtube), but for the full experience you will want to sign up with them and get access to their full content. They offer a wide variety of tutorials, from beginner to advanced level on everything you’ve ever wanted to know.

3. Tutvid.com
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New Promo from TemplateMonster Announced! Get Your 50% Discount on a Marvelous WordPress Theme!

Would you like to get a 50% discount on any WordPress theme from TemplateMonster? Please continue reading and get to know all details of this lavish offer.

The essence of the promo:

Starting from November 12 till November 26 you can buy any WordPress template you want for half of its real price, that is, 50% OFF! How can you benefit from this limited time offer? First of all, you get a template of premium quality at the ridiculous price. Let’s try to enumerate all other advantages of this bargain:

  • Quality design.
  • Lifetime support.
  • SEO optimized.
  • WPML compatible.
  • Numerous color schemes.
  • Clipart included.

On top of the above:

  • Google loves WordPress sites.
  • WordPress is supported by a thriving, engaged community.
  • Over 10,000 plugins are available to extend your WordPress site functionality.

Just think about how much money could a site like this cost you several years ago. $8,000? $12,000? Or even more? So, $38 (the average price of the template you should pay today) is really next to nothing.

Use this brilliant opportunity and you’ll have a quick, impressive start that doesn’t demand any considerable investments. Just minor customization and you are ready to conquer the cyberspace as your website will look and perform professionally; just the way you expect it to.

Terms and Conditions

  • The promo covers all WordPress themes from TemplateMonster collection.
  • No hidden fees.
  • Valid for 2 weeks (Nov 12-26, 2013).

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Most Popular WordPress Themes

Please have a look at some of the most exquisite and popular WordPress designs to understand what we are talking about.

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Limo Services Responsive WordPress Theme

If you wonder how elegance look, view the live demo of this theme.

wordpress themes promo 50 percent off

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Watch How Your Planning Can Become More Comfortable: Booking WordPress Plugins

The evolution of transport technology resulted for us in the advanced system that gives an opportunity to get ourselves to any part of the Earth without considerable efforts from our side – we just need some money. And the forecasts are even more optimistic: if the nuclear holocaust doesn’t occur in the near future, our opportunities for travelling will become even more easy, comfortable and reliable. I believe you remember some retrofuturistic fantasies about vacuum tunnels between big cities. Well, there are rumors about a building of such transport system between Los Angeles and San-Francisco. Will see.

But let’s return to the present reality and to its factors of comfort. One of it is a guarantee for booking. Information technology is so cool that now most people do it through the internet. So, in this case the problem of putting the best booking system appears before web developer. Today I want to help you to solve the problem in regards to WordPRess CMS, which is one of the most wide used platforms. Meet 10 effective booking plugins for WordPress.

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Bookings

Bookings is very multi-functional. It will be suitable for those who need the maximum from the booking plugin.

Booking WordPress Plugins

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WP Simple Booking Calendar

This plugin adds to the website an efficient calendar, which will be an auxiliary booking map for your visitors.

Booking WordPress Plugins

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The Bluer the Better (Playing Psychological Games)

Many words have been already said about web design color trends of this year. But they change so fast that it won’t do you any wrong to update your knowledge base on the topic one more time. Today we decided to plunge into cool waters of the color blue. Why? The answer is obvious – users like blue hues. Blue color in web design is always trendy. According to recent Instagram research, blue images receive 24 percent more likes than photos with high concentrations of reds and oranges. Today we will try to understand what psychological nuances trigger this mechanism of blues special appeal.

Blue color in web design

Let’s start with the definition

The word “blue” has derived from the Old French word “bleu”. Blue is a color of spectrum with wavelength of 440–490nm. It is considered one of the additive primary colors. On the optical spectrum, blue is located between violet and green. Surveys in the U.S. and Europe show that blue is the color most commonly associated with harmony, faithfulness, and confidence. In U.S. and European public opinion polls it is overwhelmingly the most popular color, chosen by almost half of both men and women as their favorite color. Impressive, isn’t it?

As a rule, we use the word “blue” to refer to any color from navy blue to cyan.

But let’s sort out shades and variations of blue more attentively

Blue color in web design

Blue is the color of light between violet and green on the visible spectrum. Hues of blue include indigo and ultramarine, closer to violet; pure blue, without any mixture of other colors; Cyan, which is midway on the spectrum between blue and green, and the other blue-greens turquoise, teal, and aquamarine.

Blues vary in shade or tint as well. Darker shades of blue contain black or grey, while lighter tints contain white. Darker shades of blue include ultramarine, cobalt blue, navy blue, and Prussian blue; while lighter tints include sky blue, azure, and Egyptian blue. (As you understand this list is not complete, for more info you can click here).

Do you know what blue pigments were originally made from? Usually they were made of minerals such as lapis lazuli, cobalt and azurite. Blue dyes were made from plants like woad in Europe, and Indigofera tinctoria, or True indigo, in Asia and Africa. We are sure that you won’t be surprised if we tell you that at present most blue pigments and dyes are made by chemical process.

However, we still don’t know the answer why do so many people like blue…

Blue color in web design

We offer you to reason. What are your personal associations with blue? Blue is the color of the sky and sea. Both are constant elements we’ve got used to since childhood. Plenty of positive emotions are connected with cloudless sky and warm, tranquil sea.

Maybe that’s why blue is so often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.

Did you know that blue is beneficial to the mind and body? It slows human metabolism and makes us calm as cucumbers. Blue is strongly associated with tranquility and calmness. If you are interested in heraldry, you should know that blue is used to symbolize piety and sincerity.

But what about blue color in web design? Where blues are simply indispensable?

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Web Art as It Is: Nonstandard Navigation Menus with CSS3

CSS3 technique raised in the mid of 2000’s and still it’s widely used throughout the web. It’s not surprising, because in spite of quite simple usage CSS3 gives a great variety of opportunities for web designing. As everything popular Cascading Style Sheets gain a certain amount of clichés and therefore nowadays in most cases it is quite common for users and considered as something regular on the web.

However, you should know that all simple things become fantasy if you attach some lighthearted creativeness.CSS3 jobs are not the exception and sometimes we can meet such elements that truly can be named masterpieces. As you could guess this post is totally about such type of internet art: take a look 10 examples of nonstandard navigation menus with CSS3 I have gathered for your inspiration and improvement.

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The Cabin in the Woods

It’s wonderfully designed websites that presents scary film Cabin in the Woods. The menu supports the creepy atmosphere of the website by flashing, splashing and other spooky effects.

nonstandard CSS3 navigation menus

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How to Pick the Right Fonts for Your Website & Why It Matters

How to Pick the Right Fonts for Your Website

When designing a website, a lot of attention is paid to details like color combination, layout, design, images, user-interface, and navigation. The one thing that often gets ignored is font. To my mind, that seems a tad bit unfair, since choosing the right font can spell the difference between engaging your readers and sending them away with a bad headache.

“What’s the big deal? Why make such brouhaha about it? Fonts are just fonts, right? What do they have to do with anything? Just pick any and go with it. Or better still, stick to the more common ones and you are good!”

My dear friends, you dismiss fonts in that casual, offhand manner and you are going to have some big trouble on your hands. Fonts appeal to your readers at a psychological level. Don’t believe me? Well, I come bearing hard facts to back up my statement. In fact, I present to you the psychological experiment that was done by two researchers from the University of Michigan – Hyunjin Song and Norbet Schwartz.

In two separate studies, Song and Schwartz were able to discover a connection between fonts and how they affected human perception. In the first experiment, one group of test subjects was given directions written in a simple font, while the second group received the same directions written in a fancy font.

Astoundingly enough, test subjects with the simple-font directions declared it would take them 8.2 minutes to complete the task as compared to the 15-minute estimate that was given by the other group. Isn’t it amazing? The simpler font made people think that the task was a breeze to accomplish. Hey, if it’s easier to read, then it’s easier to do, right?

How to Pick the Right Fonts for Your Website

But does that mean fancy fonts are useless?

Not entirely.
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PNG vs JPG. Which is Better? None of Them

Most probably you have met this picture on the web:

PNG vs JPG

It’s definitely cool and shows the exact difference between JPEG and PNG formats: JPEG is lossy and PNG is lossless. Nevertheless, the image is quite unidirectional: after looking at it you can decide that you should always use PNG to have your pictures nice and clean. However, this view is very superficial, because there is no universally better format. Everything depends on the situation: in some cases JPEG is more suitable, in other cases PNG will be the only proper choice. So, answering the question strictly: JPG vs PNG – which is better to choose? – I would say: none of them. Below I reviewed pluses and minuses of both illustration formats for the web and outlined the ways of their relevant usage.
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Freebie Powered by Open Framework for Drupal Based Sites

To get a feature-rich Drupal website, consider this pre-configured Free Drupal Open Framework Theme. Feel free to download this theme and make the power of Drupal, Stanford and Open Framework work for your project.

This free template is based on Open Framework – responsive Drupal theme based on Twitter Bootstrap 2.3. By the way, it will be switched to Bootstrap 3 soon. It should be also mentioned that this framework works only with Drupal 7 and it’s not compatible with the older versions. Follow the links to read more about this framework:

Open Framework Official Website
Open Framework on GitHub

Open framework is the core of this theme, and its layout is designed in correspondence to Stanford branding identity (the chosen colors and set fonts). Why Stanford? Because Stanford framework theme is a sub-theme of Open Framework and for today there are 5 Stanford’s Drupal themes available for today. The sixth one is the free template from this post. Its clean elegant layout will perfectly work for a variety of websites (business, communications, education, etc.). Click the link below to see this simple and user-friendly design in action. And get its source files to set up a site on its basis.

live demo | download

Free Drupal Open Framework Theme:

How to Design a Powerful Brand Identity

It’s powerful enough to embody the core ethics of your business, draw people towards your product, and say everything about the consumer base itself. It’s the medium which becomes the message and endeavours to set itself ahead of the game. It’s the brand identity which becomes the key marketing device and imprints itself in both the commercial and social market, forging itself into the minds and imaginations of the cultures within which it operates. Designing a powerful brand doesn’t just have to be catchy – it has to be unforgettable, revealing, and indispensable.

Reasons that popular apps like the Logo game place the most popular logos on the easier levels isn’t simply because the companies are commonplace household or roadside names. It’s because they have become ingrained in the historical psyche of society and the brands are reflective of this. Whether or not the logo has changed its shape and nature multiple times – aka Pepsi – the brand that is successful is always recognizable.

Brand Web Design
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