6 Tips for Conceptualizing a Mobile App – Success is a Result of Focused Thinking

Effective mobile app development is about proper conceptualization. Yes, you can be as technically astute a developer as possible, but if the ideation behind your app is haywire, there is very little chance that the app is going to achieve any degree of success.

This is why effective conceptualization is called the foundation of a successful app. As can be imagined, this is not something that is easy and a great concept is an outcome of a lot of effort. You need to clearly define a conceptualization strategy that allows you to create an amazing iPhone app.

Let’s take a look at six tips that will have a bearing on the conceptualization strategy that you put in place for developing a mobile application.

It Begins with the Client Brief

When a client comes to you with a project proposal, the bells of ‘conceptualization’ start to ring. But, first, all you need to do is listen to what the client has to say. You must clearly and comprehensively understand the project brief, meaning you need to be very clear about the project’s purpose and its objectives.

There is a good chance that the client doesn’t have a very clear idea about what he wants. So, all he knows is that he wants a mobile app to satisfy a particular need or demand of his business. But the purpose, objectives etc. are not clearly defined. As can be imagined, this makes proper conceptualization difficult, so as a developer, it’s your job to flesh out the project details. You will need to conduct a comprehensive process of requirement gathering and analysis to ensure that you have a clear idea about what the client’s project, is all about.

This help you think in the right direction.

Mobile App Conceptualization Tips

Researching the Market

Focused conceptualization is also a result of getting more knowledge of the market. So, if in this case, you are developing an iPhone app, you need to know about the market of iPhone apps and also all the apps making their presence felt on the iTunes store.

You need to undertake focused research about your target market, which includes the consumers of your app, and all the competitors. This will allow you to conceptualize an app that keeps the demands of the market in mind. If you know what you’recompeting apps are up to and also get an idea about their strengths and weaknesses, you will get an idea of what to do and what not to do.

Here, it’s ‘what not to do’ that counts. You shouldn’t make the same mistakes that your competition is making.

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Windows 8 Usability: Is it Possible to Merge Web and Desktop Standards?

Since the date when the last highly innovative Microsoft’s brainchild saw the world, debates over its usability still continue. Now Windows 8 possesses completely renewed, modern-style appearance. Its Live Tiles got rather creative futuristic look. The operating system stepped away from traditional interface and replaced the start button with tile-based system. The design was intended to enhance usability and create a revolutionary interface suitable both for desktop computers and portable devices. We can say that the idea to hide controls and free more space for content definitely makes sense for gadgets with smaller screens. Unfortunately, the novelty faced a good portion of criticism from the side of PC users, complaining that their lives became a little bit more complicated.

For justice’s sake we should say that the owners of handheld devices have gotten used to hidden features and are always able to find the needed access. As to PC users it turned to be rather unexpected that they should click the right button of the mouse to expose the URL bar or the list of tabs in the browser. To make the back button visible they should roll over the left side of the screen, which is also rather confusing. So, according to usability experts, Windows 8 is frequently blamed for making some things difficult to find, introducing two separate working environments and creating applications with low information density.

Windows 8 usability

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Let’s try to summarize some main Windows 8 usability cons and make our own conclusions.

1) It’s obvious that Windows 8 better suits content consumption rather than production of the latter and performing several tasks simultaneously. Portable devices are more convenient for content consumption as we are not restricted by the limits of our office or apartment, while production and multitasking still stays the prerogative of desktop computers.

2) Surely, users can exploit different interfaces for different tasks, but it doesn’t seem too convenient as you should remember which app goes well with particular framework.

3) The next usability drawback is that Windows 8 folds all desktop apps into a single thumbnail. It is rather irritating because you should remember what is running in the desktop and go back to that app to continue working with a document.

4) Working with a mouse you should hover for some time over the upper left or right corners of the screen to bring up the Switcher or Charms menu, it slows down the user of course, but the fact that the menus are hidden and you should remember where to find them demands a little bit more practice.

5) Another issue with key menus in the corners is that they mess with scroll arrows in some apps. The scroll arrows are very close to the bottom corners of the screen and can’t be considered good places to arrange controls.

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Get up and Go! Win Free Postcards from Day2DayPrinting

What about getting attractive holiday cards? This nice holiday gift is offered by Day2DayPrinting.com – online printing company with 25 years of experience. This company can satisfy the business and personal demands of the most exacting clients, offering them a wide range of online printing services from postcard printing to high-end annual reports. Skilled expert team, high-tech modern equipment will help you get the high-grade products like flyers, brochures, greeting cards, postcards, large format banners, DVD packaging and digipacks with wholesale pricing on all online orders. To learn more about the upcoming contests and new products, follow Day2DayPrinting.com on Twitter, or like the Facebook page.

Want to get the effective products from Day2DayPrinting.com? Leave your comments to this post saying what is your favorite postcard from the collection of Day2DayPrinting.com. The lucky winner will be randomly chosen by our editorial staff and get the ever-nice 30 Free 5” x 7” Full Color Holiday Cards Printed on 14 Pt. Recycled Paper and Free Envelopes, and Free Shipping. There will be only one winner, that’s why don’t hesitate and comment!

You can submit your comments till Dec. 14, 2012. You must be over 18 and US resident to take part in this activity.


Image Source: Holidays Organized Neatly by Lauren Manning
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Free Skeuomorphic Photoshop Goodies for Affectionate Design

All of us have heard a lot about skeuomorphism in web design as it has become a trend commonly followed during interface development. The technique supposes exploitation of familiar images existing in real life bringing them into virtual world, which makes the interface easier for user’s understanding. Designers simply imitate elements we use every day for certain purposes and place them according to the associated functionality. Actually this similarity serves aesthetic decorative purposes helping to impart certain style to the layout. All those textures, ribbons and objects can look rather personal informal and playful, that’s why skeuomorphic designs are really winning for games, blogs, journals, art galleries etc. They look very creative, yet cozy and the user, especially the one not on short terms with complex technologies, feels extremely comfortable in such digital environment as everything seems well known and welcoming.

The relevance of the technique is always the matter of designer’s preference and website designation as skeuomorphic layouts can be completely unsuitable for particular project categories, such as online stores and ultra-modern sites, where everything is focused around pure functionality without excess decorative details distracting the user from main goal.

If you are on the verge of creating a user-friendly website oriented on average visitor, our collection of free beautiful skeuomorphic Photoshop goodies will be exactly to the point. They will help you develop the design able to stir up the needed emotions and responses in users’ hearts.

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Free Psd Calendar

Skeuomorphic Photoshop Goodies

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Toggle Switches UI Elements

Skeuomorphic Photoshop Goodies

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10+ Web Browser Commercials That Amaze Hilariously

TV commercials can drive us mad sometimes, but not in case when they are artistically done and feature the bursting creativity. When they are nicely produced, they make us smile, laugh, or even feel a bit of sadness. Being well-written, they possess the promotion power that is unbeaten. For us, the Internet users, the web niche of commercials can be of a great interest. What about snazzy and eye-catching Web Browser Commercials? Have you seen some of them? They use the effective and easy-to-perceive way of telling about the latest innovations, and about the obvious advantages of the certain browser. We’ve compiled commercials of different years, and while watching them you can follow the so-called advertising history of browser commercials. So, here are 10+ Web Browser Commercials that will undoubtedly amaze you.


Do You Know This Guy? Internet Explorer


Google Chrome Speed Tests

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Web Technologies Podcasts Making You Catch Every Word

We all are grateful to internet for the broad possibilities for our self expression. Particularly podcasting allows any person having a personal computer try on a role of DJ, talk show narrator or even an artist.

The development of podcasting dates back to 2004. Adam Curry (former MTV video jockey) and Dave Winer (software developer) can be called the inventors of the technology. Curry developed the iPodder program, allowing automatically download Internet radio broadcasts to the iPod. Several enthusiasts improved the idea, and podcasting got its ticket to life.

Actually the word “podcast” derived from “broadcast” and “pod“, as they are often listened to on portable media players like iPods. So, a podcast is a type of digital media consisting of an episodic series of audio radio, video, PDF, or ePub files subscribed to and downloaded through web syndication or streamed online to a computer or mobile device.

The range of podcasting themes is almost unlimited and you can find content ranging from music to astronomy. This free internet service lets the users pull audio or video files from a web site and listen or view them on their computers or personal digital audio and video players. We choose and download the podcast upon our choice or subscribe via the RSS feed, which downloads the podcast to computer. The most pleasant thing about the technology is that it allows you automatically record the content you are interested in and view it when you have time or are in the mood of viewing or listening to it.

Anyone can become a podcaster as there are no state regulations restricting the process; nevertheless copyright law is applicable to the stream. In fact users view the podcasts with informational and educational purposes. Some of them may appear entertaining, cute or even stupid and disgusting; it’s up to you how to filter the content. Interesting theme podcasts, coming in series usually create a circle of listeners, waiting impatiently for new releases.

One of the factors why podcast are gaining their popularity is their accessibility. To create a podcast is almost as easy as listen or view it. Besides, small and large companies as well as individuals frequently use the technique for advertising. It’s really great that simply having a camera, editing software and internet excess, you can create a podcast serving your needs whatever they are, and show it to community.

As our blog is dedicated to web development we’ve collected some smart podcasts relevant to the topic. We are sure you will get to know something new from their content.

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Bargain Hunter Warehouse FREE video podcast. Create your own Video Sharing Website Part 12

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Designers Fiesta 2012 – Responsive Web Design

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Free Website Template for Cooking Site

Keeping up with the latest trends is the must-have point of the successful online business. Start with a good execution of your project, add a bit of creativity, and you’ll reach the goal – fully-functional site that will be interesting for the clients. Free Website Template for Cooking Site can be a good basis for your efficient web presence.

What makes this theme an appetizing one for starting a site? Its easy on eye design in soft colors is the first thing that you pay attention to. Such sappy colors like these are associated with tasty dishes, and turn out to be a perfect fit for culinary sites. The optimal set of pages, thought-out division of the content blocks, visually-effective slider in the header – all this will come handy for presenting the information you have in the most favorable way. To see this goodie in action, check out its free template live demo. And don’t hesitate to get it for free.

Free Website Template for Cooking Site:

To download the whole package of this template, visit the Free Website Template for Cooking Site download page at TemplateMonster and type an email address that you want the free template package to be delivered to (don’t forget to uncheck the newsletter subscription checkbox in case you’re already subscribed, otherwise you may not be able to download the zip file). Feel free to use this template for your business, but you cannot resell it as a template.

Download Free Website Template for Cooking Site with PSD files (9,62MB)

IMPORTANT NOTICE:TemplateMonster does not provide support services on free templates – including this one. We only provide support for the products that are being purchased from TemplateMonster. Our free templates are produced according to the latest web standards and we’ve been trying to make the process of working with them as easy as possible, so for people with minimum web development experience it should be easy to work with them. However, if you don’t have any experience, we recommend you to refer to the tutorials or community forums on how to work with platforms that each respective template is made with, or to hire someone to do the job for you.

Free Emulators for Mobile Testing, Do It as All PROs

All possible kinds of emulators are essential for the design process. First rule of design club is “you need to provide testing”, the second rule of the design club “YOU NEED TO PROVIDE TESTING“. How else will you be sure that website you create is fully compatible with latest browser versions and renders adequately on all portable device’ screens.

Here we’ve made a selection of mobile emulators for all possible platforms, devices, browsers etc. All you need to do it to scroll you mouse wheel and the most appropriate for you. What’s more we’ve selected several Chrome extensions, since this browsed is the most popular among designers and developers.

Have a pleasant testing time!

Mobile Emulators & Simulators: The Ultimate Guide

37 download resources for hundreds of emulators and simulators.

free mobile emulators

iOS Simulator 3.7GB, Android Emulator 20MB AND 60MB per platform package, HP Webos Emulator 260MB, Samsung Galaxy Tab Add-on 52MB, Motorola XOOM Add-on 2MB, Nokia Symbian Emulator 500-750MB for each platform version, Nokia Series 40 Emulators 30-100MB each, Motorola Add-on SDK for Android 30-60MB each, Blackberry Simulators 50-170MB each, Blackberry Playbook Simulator 105MB, Windows Phone 7 Simulator 500MB, Sony Ericson SDK for Android 50MB, Nook SDK for Android 130MB, Opera Mobile Emulator 15-25MB, Opera Mini Simulator, Firefox for Mobile Simulator 20MB, QT Simulator 500-900MB, Nokia Web SDK Simulator 200MB, Phone gap Simulator 15MB, Adobe Device Center CS5, Bada Simulator 200-400MB, Garnet Emulator 200/400MB, Windows Mobile 6 Emulator 600MB, Windows Mobile 6.5 Emulator Images 250MB, Windows Mobile 6.1 Emulator Images 400MB, Device Emulator With Windows Mobile 5 60MB, I-Mode HTML Simulator 38MB, Mite 2.0 75MB, Sony Ericson SDK for Windows Mobile 6.1 7MB, Samsung Device Emulator Skins for Windows Mobile 7MB,
Sony Ericson Phonegap Simulator 2MB, LG SDK for the Java Platform 60-100MB, Sony Ericson SDK for the Java Platform 120MB, Samsung Java SDK 150MB, Samsung Mobile Widget Emulator 150MB, Motorola java ME SDKS 40-150MB, WAC Emulator 150MB, BREW SDK 200MB.


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3 Tips to Optimize Your Rebranding Strategy to Perfection

There is a dirty little secret in the business world: Sometimes it doesn’t matter how good a product is; it just won’t reach the potential sales it should. Sometimes you have a product that does well, but it’s overtaken by newer competition. Other times, it just falls into obscurity with time. It is a part of the changing market, and not everyone keeps up all the time.

This probably has you in a cold sweat. How do you get past this kind of drop in popularity or break into the market in the first place, especially if you have tried in the past and been unsuccessful? There are many paths you can take, but there is one that is more beneficial than any other: rebranding.

What Is Rebranding?

Image Credit: “Collected Backs

Have you ever seen an old product suddenly adopt a new tagline or commercial style? Of course you have; it happens all the time. Products have to adapt to a changing market and new demographics. If you have ever seen a commercial from the ’80s vs. the ’90s, then pit them against today, you see a lot of popular brands that have changed slightly over time.

That is all rebranding is. It is taking either a major or a minor element of your brand and changing it. You might do this in a small way, such as changing the catchphrase in a series of commercials. Or, you could go all the way and change the logo, the name or even the target audience of a product.

Famous rebranding example: Apple was once fun and colorful, then it almost went bankrupt and got rebranded into white, minimal and shiny (read: stylish):


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Free CSS3 Tutorials Released This November

Cascading Style Sheets abbreviated by web developers to CSS is a style sheet language used for describing the presentation semantics (the look and formatting) of a document written in a markup language. CSS was created to enable the separation of document content (written in HTML or similar) from document presentation, including the elements like layout, colors, and fonts. The distinction of CSS3 lies in the specification that it is divided into several separate modules. Each of them adds new capabilities or extends features defined in CSS2.

To make a long story short, CSS3 have replaced the outdated web development techniques with newer approaches, which made the process faster, easier and more efficient. If you are trying to master this modern technology, our collection of CSS3 tutorials will be really helpful and timely. Below you will find the latest ones released this November. Their application will make your websites more beautiful, dynamic and impressive.

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CSS3 Tutorials #1 – Introduction & Background to CSS3

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CSS3 Tutorials #2 – Border Radius

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