Meanings of Colors Across Cultures

Colors and cultures – that’s what you should mind while creating designs. Choosing the color scheme of your work, keep in mind the meanings of these colors across countries where your targeted audience is located. The variety of researches that show similarities and differences between cultural understandings of color meanings will help you work out the correct color scheme of your project and communicate your messages in the right way. For example, red color means passion and excitement for the West, but at the same time it evokes feelings of danger and caution at the Middle East. Understanding colors can be quite tricky, but the aim of this post is to provide you with the latest articles that will explain the key points of  meanings of colors across cultures.

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Color and Cultural Design Considerations

Colors have a variety of associations within North American culture alone, and can mean something radically different to Japanese or Middle Eastern readers, where color meanings are frequently much more specific and defined.


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Meaning in Color

In fact, finding meaning in colors is very much a continuation of the cross-cultural process, where the culture you grew up in will undoubtedly effect the associations you instinctively make when viewing a particular color.


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Colour Associations Across Cultures

People have developed specific associations and symbolism around colours, which drive them to adopt or reject a product.

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Designing for Foreign Cultures

The wrong visual message can ruin the best global design strategies.


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Cultural Implications of Major Colors in Design

it is imperative to comprehend how color influences differ from lifestyle to lifestyle and within different possible viewers when preparing a website.

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Color Psychology and How it Affects Your Site

Colors have different meaning in different cultures and religions, so knowing your target audience can be one of the key factors in the success or failure of your site.


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Colors and Their Meanings in Chinese Culture

The objective of this article is to take a look at how Chinese people choose the color appropriate for their activities and symbols.


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What Is the Meaning of Color in Japanese Culture

Colours have symbolic associations that appear in Japanese art, dress and rituals, and many have maintained those meanings even as Japanese society rapidly changes.


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The Meaning of Colors Throughout the World

Understanding the meaning of colors throughout the world can help you to streamline your ensembles and form lasting business relationships, and should never be underestimated.


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Meaning of Colors

Websites that can be seen around the world, and mobile apps designed to be used by peoples of many different countries, have to be designed in a way that is culturally aware and sensitive to many different interpretations.

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Written by

Allison Reed

Allison is a professional SEO specialist and an inspired author. Marketing manager by day and a writer by night, she is creating many articles on business, marketing, design, and web development. Follow her on LinkedIn and Facebook.

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